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Grahame: 0428 526 224

Our Story

View from Grahame's office, Atherton Tablelands, Far North Queensland.

About us

Seaweed Enterprises Australia is a family company based in Far North Queensland and supplying Seaweed to growers across Australia through our Melbourne warehouse, our SEA Hub Farm network and our online store.

We're dedicated to educating everyone about this amazing gift from nature, and we're on a mission to help farmers and growers move away from our chemical past and towards our regenerative future. We believe this has to happen for the future of our children and our planet.

Grahame West

The Seaweed Man - SEA founder

Our seaweed story

At Seaweed Enterprises Australia we are passionate about seaweed. 

But not just any seaweed, we are proud distributors of the very best seaweed you can get - Ascophyllum nodosum, wild-sourced from the ice cold waters of Norway’s pristine coast.

Here at SEA, we are proud to be known as the seaweed experts - we’ve been using and selling Ascophyllum nodosum in Australia since way back in the 70s - well before seaweed was widely known as a health giving supplement for all plants and animals as it is today.

Grahame with the Sales Director of Algea Produkter at the Algea processing plant in Norway 1985.

Grahame with the Sales Director of Algea Produkter at the Algea processing plant in Norway 1985.
Grahame and Edna visiting the seaweed processing plant in Norway 1985

Grahame and Edna visiting the seaweed processing plant in Norway 1985

SEA director, Grahame West - often known as The Seaweed Man - first started using seaweed in 1974 after meeting the Wallace family in the Kiewa Valley. The Wallaces were organic Keyline farmers and showed Grahame the Algifert seaweed they were using on their spectacular farm - Grahame wrote a blog about us and this extraordinary meeting, you can read it here. Seeing their amazing results sparked Grahame’s lifelong passion for seaweed and soon after Grahame was selling the seaweed himself.

Three generations of Wests on Ashley's farm about 1975

Three generations of Wests on Ashley's farm about 1975

By the 1980s Grahame’s business - Northland Agencies Farm and Station Supplies - was working with farmers Australia wide, had conducted numerous successful field trials and had grown to become the largest distributor of Norwegian Ascophyllum nodosum in Australia. 

In 2000, Grahame sold the business and moved on to follow other passions, but our seaweed story went on and he never stopped talking about seaweed. Although Grahame had retired, his old customers still regularly rang him at home to ask about seaweed and he was happy to freely share everything he knew about this wonderful natural product. 

Fast forward to 2016 when an old customer, a desperate farmer from drought-stricken western Queensland got in touch, wanting to know if the seaweed would help her starving cattle. Grahame, knowing it would, enlisted the help of his daughter Liz to try source the pure, dry, soluble seaweed granules to help the farmer, but they couldn’t find the Norwegian Ascophyllum nodosum they knew and trusted anywhere in Australia.

Liz and Dad, Grahame, today

Liz and Grahame decided they needed to bring this incredible product back to Australia so they could make it available to everyone. They tracked down their Norwegian friends to discover they are now part of a huge company but, most importantly, they were still producing the exact same pure, natural, premium quality Seaweed that Grahame sold for many years with amazing results. 

So Seaweed Enterprises Australia (SEA) was born - a proud North Queensland family company dedicated to helping everyone from backyard veggie gardeners to large scale farmers produce the best food possible, with Seaperia Pure Seaweed.

And you can read more about that cattle farmer, Margie, on our blog here. She is a dear friend and one of our biggest ambassadors!

Seaperia is our very own brand... a brand you can trust. It comes from the Algea processing plant operating in Norway for over 80 years under their country's incredibly high environmental and sustainability standards. Seaperia premium seaweed is simply the best you can get and we are proud to share our knowledge and passion for this seaweed, having seen its benefits first hand for over 40 years.

So over the years our seaweed story has changed - it’s hard to believe now, but many years ago the Queensland Department of Primary Industries threatened to confiscate all of Grahame's seaweed because they said he was making unfounded claims about what it could do! Now government, farmers and communities worldwide have realised the potential of seaweed as we move into the new Regenerative age.

At SEA we are proud of the quality of our products, and we are driven to build a company with impeccable ethical standards and a determination to do what is absolutely best for the future of our children and our planet.

And we believe Seaweed is the key.

Where to buy Seaperia Seaweed

Seaperia is available exclusively from Seaweed Enterprises Australia through our online store and through our SEA Hub Farm network. Email or phone us with your order and we'll get it to you no matter where you are. We are a seaweed supplier to Australia.

Our online store

We post and courier to anywhere in Australia

All Seaperia and Seagreens products are available right now from our online store.

Our SEA Hub Farms

For agricultural quantities: 20kg+ bags

Pick up agricultural quantities directly from your nearest SEA Hub Farm and pay no freight! Contact Liz for half and full pallet quotes.

 

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